Optimize Local – Your go-to provider of digital marketing solutions for small businesses

Now that search engines are inundated with billions of queries every day, your company’s visibility is in jeopardy. It is digital marketing for small businesses that can help you save it. Do not neglect it.

At Optimize Local, we specialize in promoting small businesses and startups to a sky-high visibility level. How? Our solutions can be tailored to your company’s needs to help you reach new heights.

Key digital marketing solutions for small businesses and startups from Optimize Local

Website Design, Development and Hosting

Websites are tools that should be applied strategically for routine marketing activities, promotions and general public relations. Clients and intending clients should be able to identify with a brand through its website.

We develop innovative, creative, secure and reliable websites for clients. With our website development, design and hosting services, we deliver high-quality websites for small businesses. We design websites that project a strong brand image. We apply SEO strategies for enhancing the visibility of websites.

Our websites are developed on WordPress platform, hosted on secure, cloud servers providing a reliable marketing asset for small businesses.

Google My Business Optimization

Google My Business provides an excellent digital marketing ecosystem for small businesses. Our Google My Business Optimization services are designed to cover right from creating or claiming a Google My Business listing, adding the Name, Address and Phone Number (NAP) data, seeding with initial set of FAQs which will be very important in providing answers to the most asked questions of your prospects.

We help small business in scheduling their posts, offers and events on their Google My Business Profile, monitor their ranking in the local geography, check on the performance for important keywords as well as review performance against their competitors in the local market.

We will also ensure that they are appropriately equipped with the right tools to seek, monitor and respond to the reviews posted on the Google My Business profile, as a part of our Google My Business Management Services activity.

WhatsApp Marketing for Business

WhatsApp marketing for businesses is a services aimed at small businesses to gain from the popularity of WhatsApp messenger tool. We strongly advise small businesses to setup their WhatsApp business profile and setup their catalogue of products and services which will help in showing a shopping button on WhatsApp profile to provide direct access to your business catalogue.

There are many features in WhatsApp such as labels where you can store your contacts based on the products or services of interest; auto-responders and broadcasts etc., which will work as an excellent marketing tool.

By connecting your WhatsApp number to your website and Google My Business profile, businesses create an excellent inbound and outbound marketing communication tool to provide real time information on products and services to prospects, in a seamless manner.

Search Engine Marketing

With paid search, you can advertise on search engines like Google and Bing to drive conversions to your local business, by serving ads to potential customers exactly when they’re searching for the services or products offered by your business.

Google is the world’s most popular search engine: It processes an impressive average of 63,000 searches per second every day. A significant portion of these searches come from consumers ready to buy providing your business a highly engaged target audience. Our team of digital advertising strategists will carefully choose relevant keywords for your ads to make sure we’ll target only people actively searching for the products or services offere by your business, providing you improved ROI because we’re targeting potential customers who are more likely to convert. Even when people don’t click on your business ad, we are still giving more visibility to your business on search engines like Google and Bing.

Our paid search advertising services cover Keyword Research, Competitor Research, Tracking Code Setup & Verification, Ad Proofing, Creative Creation and Campaign and launch.

Email Marketing

Email marketing is a smart, affordable way to stay connected with clients so you can grow your business. In fact, marketers still consider email the best way to get new followers and keep them. According to Direct Marketing Association, for every $1 spent, $38 is the average return on email marketing investment.

Email Marketing fits right into small business digital marketing mix. Some of the top features of our Email marketing services are:

Emails designed to engage. The Email marketing tools we deploy provide modern, mobile-optimized templates and drag-and-drop editor make it easy to create, customize, and send emails that engage your customers on every device.
More contacts, more customers. Collect email addresses on your website, from Facebook, through mobile, and more — so your business reaches more and more people.
Track your success with real-time reporting and robust analytics, so you know who’s opening what and which emails work best.
Best of all, you’ll never be alone. Expert advice and award-winning support are always on hand to help you optimize your Email marketing campaigns. See all the great things Optimize Local can do for your business.

Our team is well-versed in increasing your online presence and promoting your business. When it comes to digital marketing solutions for startups and local companies, we’re up for:

Website design, development, and hosting. Let us create a never-failing website that chimes in with your brick-and-mortar business. We also provide SEO and hosting services to build your impeccable image on the web.
Google My Business marketing. If you still rough it without a GMB listing, this all-in-one kit of business promotion tools is for you. It includes everything from posting to account optimization and Q&A seeding.
WhatsApp marketing. If your business is not on WhatsApp, it’s out of business. Make the most of WhatsApp tools, like shopping buttons, chatbots, contact bases, and others to scale up your company.
Email marketing. It’s one of the best solutions for local business digital marketing. With a well-thought-out email campaign, you can stay in touch with your existing customers and drive new leads.
Search engine marketing. This is your way to spy on your competitors, increase your brand loyalty, and bring real customers.
Google Ads. Now your business can show up in the right place in front of the right people.
Facebook Ads. This is your targeted weapon to connect with more people on the world’s largest social media platform.
SMM. We can optimize your promotion strategy to meet all social media optimization (SMO) requirements. Why not attract target audiences from communities, blogs, and forums?

Digital marketing for startups is your win-win strategy

At Optimize Local, we set out to bring your online presence to the next level. Avail yourself of cutting-edge digital marketing solutions for startups today to make a profit tomorrow.

If you need professional advice, contact us. Your business growth is our priority!